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As expectations grow for Starbucks arrival, Guatemala gets hang of coffee culture

Monday, January 17, 2011

Coffee consumption in Guatemala amounts to a modest 138 cups per person on average, but a growing number of consumers, including young people in particular, are promising a change.

Starbucks Coffee will be arriving soon, and that will be a big boost says the magazine Café Cultura.

Over the last five to 10 years, coffee shops have blossomed in Guatemala. Previously, there was not a single espresso machine in the country.

Original source (in Spanish): Prensa Libre