Costa Rica Tourism Institute hires 22Squared
Friday, January 14, 2011
The Costa Rica Tourism Institute hired the 22Squared ad agency to promote the country overseas.
This is the first time that Costa Rica has hired a US agency to run its advertising in the United States, its principal market.
Currently, 22Squared has accounts with Marriott International, Orlando and Toyota. It is one of the six leading US independent ad agencies.
Original source (in Spanish): Efe