Dunkin' Donuts takes a second shot at Mexico
Tuesday, January 6, 2015
Dunkin’ Donuts is returning to Mexico after a five-year absence, with plans to open more than 100 restaurants in central and western Mexico over the next few years.
The Canton, Mass., company said Monday it signed a franchise agreement with the Mexican unit of Sizzling Platter, a Dunkin’ Donuts franchisee in the US, to open restaurants in Mexico City; the central states of Mexico, Hidalgo, Querétaro and Morelos; and the western state of Jalisco.
The company said it still is looking to recruit qualified candidates to develop the brand in other markets in Mexico.
Source: Wall Street Journal