Guatemalan produce industry celebrates ‘Beyond Expectations’ brand
Wednesday, November 1, 2017
![](https://www.centralamericalink.com/storage/images/2017/11/01/201711011625440.exportaciones-nicaragua2.jpg)
The Guatemalan produce industry last month celebrated its 30th year participating in the Produce Marketing Association’s Fresh Summit convention, with a renewed focus on emerging products and a new industry brand “Beyond Expectations”.
Agexport Guatemala manager Paola Alvarez was whether the new brand could also be beyond bananas, for which Guatemala is the world’s fifth-largest exporter. “Yes, it’s a lot more than bananas,” Alvarez joked.
Source Fresh Fruit Portal