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Honduras hosts country brands summit

Tuesday, July 12, 2016


Despite being one of the youngest country brands in the continent, Honduras was elected unanimously by 17 Latin American countries as the location to define the working agenda of the IV International Country Brand Forum to be held later this year in Buenos Aires.

July 6 through 9, delegates from the participating brands gathered in the city of Copan Ruinas in western Honduras, to attend the Preliminary Technical Meeting which will serve to prepare for the 2016 IV International Country Brand Forum.

Source: Travel Daily News