Friday, December 13, 2024

Logo Central America Link

Newspaper group Metro International launches franchise in Guatemala

Tuesday, February 1, 2011


Metro International, the international newspaper group, announced that it has entered into a joint venture and franchise agreement in Guatemala with Grupo de Emisoras Unidas, one of the leading media groups in Guatemala.

A new edition of Metro, under the brand name Publinews was launched today in Guatemala City.

Guatemala is the first step in Central America and will be used as a hub for future expansions in the region.

Original source: Marketwire (press release)