One Banana targets UK

U.S.-headquartered tropical fruit grower-distributor One Banana is seeking to expand its share of the banana market in the U.K., where consumer appreciation for socially responsible and environmentally sustainable, high-quality fresh food resonates with the company’s year-round offer.

Speaking from his New York office, the firm’s president, Robert Adams, explains why One Banana, an exhibitor at The London Produce Show and Conference in June, stands out in a crowded marketplace dominated by major multinational banana corporations.

One Banana is on a mission to be a better banana company that puts people first, Adams said, Fresh Fruit Portal reports.